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Thursday, March 07, 2013

More App Time, More Distractions? - Breathing Space Blog

Sure, apps help us to be more efficient throughout the day, but when does engaging them cross the line into something else? DM Confidential reports: "According to new numbers from Flurry, time spent with mobile apps is quickly gaining ground on time spent with TV."

"In November, Flurry measured more than 1 trillion “events” from more than 250,000 applications created by more than 85,000 developers on its network. 'Events are actions completed by consumers inside apps such as completing a game level, making a restaurant reservation or tagging a song,' according to the company.'

"During the month, Flurry also measured more than 60 billion sessions, which they define as the start and stop of an application on a mobile smart device."


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